Digging this SEO Data

Right now I’m staring at a graphic of some data from an SEO campaign that we’ve been working for a few months now. There are a few key takeaways here but our focus is the non-branded (green) phrases driving traffic to their website. Some of the key components to this particular campaign included a moderate website restructure that removed crawl barriers, a modest link building campaign and slight content adjustment. I wish all campaigns were this effective.

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